Getting your newsletter into the inbox: SPF, DKIM, DMARC and consent
Why newsletters land in spam, how email authentication works in plain language, and the consent basics Nigerian senders should get right.
Insights
Web and mobile applications, enterprise platforms and integrations.
Why newsletters land in spam, how email authentication works in plain language, and the consent basics Nigerian senders should get right.
Practical design and engineering choices that keep web and mobile applications usable on patchy connections, costly data and unreliable power.
A practical way to decide between a web application, a mobile app or both, based on how often people use it, where they are and what they need to do.